The Drink: 7-Eleven Brazilian Bold
Type: Convenience Store Coffee
Overall Rating: 2.5 Out Of 5 Coffee Cups
7-Eleven says their new Brazilian Bold coffee has a bolder, richer taste, usually only found in coffee houses. They say it has a reasonable price and perfect for younger coffee drinkers who like stronger, darker brews. It sounded good, but after trying the lackluster 7-Eleven iced coffees last summer, I wasn’t exactly in a rush to try another coffee from them, but I did give them a second chance.
The aroma perked my interest. It did smell like something that I could’ve bought at a coffee house. It had a dark-nutty aroma, with honey and spices mixed in. It started out much better than I was expecting.
However, the taste left me disappointed, it was more along the lines of what I was fearing. It did have a mouth watering nutty taste with a sweet-spicy flavor, but it went downhill from there.
Instead of tasting like a dark roast, it had a slightly burnt taste to it. I’m not sure if that it was because it had been sitting in the store too long or if that’s just the way they roast their coffee beans.
There was also a slight metallic taste, that neautralized the initial taste that I had on my tongue.
The after taste was nutty and above average, but not enough to repair the damage that was already done.
The body felt on the weak side, like I was drinking one percent milk when I wanted a whole milk feel.
The suggested retail price is 99 cents to $1.79, but that really doesn’t seem any cheaper than regular coffees at places like Starbucks or regular coffee shops.
The Brazilian Bold earned an slightly below average rating of 2.5 out of five on the Daily Shot Of Coffee scale. It was better than I expected and if I was on the road, I could see myself getting it again. However, my first choice would still be an equally priced coffee drink at a place that focuses on coffee.
If you want to try it for free, 7-Eleven currently has an online dating game that you can play and win a coupon for a free cup. Play it at http://www.the711club.com/
Have you tried it? What do you think?
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Photo by fooshbar.
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